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Specializes
in... |
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Rock
Climbing |
Bouldering |
Mountaineering |
Motivational |
Other |
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Adventure
Racing
Worldwide
Exploration
Corporate
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In
a Nutshell
| Anna
has a natural ability to capture and stimulate her audience and
is increasingly being sought after as a motivational speaker.
She has an uncanny ability to expose the spirit and essence of
exploration and adventure racing and her passion, in combination
with a host of breathtaking images, leaves audiences understanding
a little more about why people make her kind of life choices.
One
of Anna’s biggest strengths is her ability to present her
extraordinary stories in a totally accessible manner. Her belief
that it is within everyone to achieve their goals comes across
strongly in her tales.
Her
commitment to living life fully leaves audiences believing that
they too can achieve their dreams. Without labouring the point,
she uses the talks to show people how they too can access the
drive and determination necessary to keep going, once they have
taken their first steps on their own journeys.
Her
straightforward presentations of the choices and challenges she
has faced - as well as the incredibly diverse paths she has travelled
from a very young age - are truly inspirational.
Anna
has one of the most impressive outdoor CV's of any sub 30 year
old I have ever met: Paul Deegan in a profile about Anna
in Global Adventure Magazine in 2000.
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Background
Anna
has spent a great deal of time living, working and travelling abroad –
primarily in developing countries.
Holding
three degrees, including a Masters from Oxford, Anna has a continual struggle
to balance her desire to put her professional expertise to good use, her
passion for exploration and extreme challenges and her commitment to using
her outdoor skills in the development of young people.
Her
job choices have been incredibly diverse. They have included forestry
and environmental based development work for DFID (department for International
Development) in West Africa and Nepal, extreme sports consulting and filming
for the BBC, expedition advisory work for the Royal Geographical Society
(with IBG), country-director work for an international NGO in Namibia,
conflict resolution work with the El Salvadoran guerrilla army during
the Peace Accords, management and guiding work for an international rafting
company in Nepal and directorial work for one of the UK’s top youth
expedition charities.
Along
the way, she has somehow managed to organise and lead 10 international
mountaineering, biking, kayaking and youth expeditions, and to become
top 10 in the world in the sport of Adventure Racing. She now manages
and competes in one of the World’s top Adventure
Racing Teams, alternately known as team eVENT® Endure and Nike ACG
Endure. Her extended team, including her husband, Pasi Ikonen, were featured
in four of the 8 BBC 2 ‘The Challenge’ shows.
Her
Talks
Anna
is happy to give talks on any of the following subjects:
Adventure
Racing
Adventure Racing is:
- One
of the fastest growing team sports in the world
-
Real life drama that makes ‘Castaway’, ‘Survivor’
and ‘Big Brother’ look like afternoon tea with Granny.
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Photogenic locations to make the best travel programmes jealous.
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An explosive cocktail of intense teamwork, world class multi-discipline
sports, sleep deprivation and constant 24 hr a day pressure
in which only the strong survive.
-
Elite athletes pushed to the very edge of their physical capabilities
– and then beyond!
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Here
Anna has a black eye and badly bruised left arm following a fall
from her bike, asleep, onto her left side. Luckily her partner
has tendonitis in her right arm so the boat continues to move
in a straight line…
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It
is also a celebration of the power, beauty and strength of the human
body and the human spirit pushed to the maximum – and then beyond.
Powerful TV footage and stunning slides are used to graphically portray
the challenges and exhilaration that comes from success in one of the
most demanding and gruelling of modern sports. If you thought that true
adventure was a thing of the past – think again!
A
life of adventure
In this talk, Anna stuns audiences with a calm but insightful look at
the exploratory journeys and adventures that have made up her life so
far.
Journey
with her back to the High Himalayas and the Guinness Book of Records
at the age of 17 and then to a year amongst lepers and climbing un-chartered
South East Asian volcanoes at 18 and 19.
At
21, she was living in an American commune and then doing accompaniment
work amongst the guerrilla armies of Central America. Cutting edge research
amongst West African Witch Doctors into NTFPs opened a door to a job
with DFID in Nepal. At the end of her contract, she used her airfare
home to instead bike through Tibet, journey to Kailash and climb on
the North side of Everest, (burying a friend along the way). Back in
Nepal, she raft guided to earn her money home. By that stage, she was
23.
Since
then she has hiked, climbed and kayaked through most regions of the
world, sometimes solo and sometimes in charge of up to 140 young people.
Learn
what it means to have the courage and self belief to both create and
to say ‘yes’ to every opportunity that comes ones way…
Expedition
Based and Youth-Targeted Talks
Work
with the Expedition Advisory Centre of the RGS-IBG and a number
of key youth expeditionary charities means that Anna can provide
an insightful and unbiased overview of expedition opportunities
for young people.
As
well as talking through the pros and cons of various travel and
learning options and gap year choices, Anna can talk on subjects
as diverse and inclusive expeditionary practice, expedition leadership
models, expedition planning and environmental ethics (effectively,
‘how to shit in the woods’!) |

Descending
from Khan Tengri: Part of a BSES youth expedition in Kyrgystan
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Corporate
Talks
Developing World Class Performance
The courage, focus, adaptability and preparation that goes into building
and maintaining a World Class Adventure Racing team can be directly
applied to the skills needed to take companies to a new level of productivity
and performance.
Adventure
Racing is full of young, intelligent and highly motivated individuals
who thrive on being thrown together and confronted with the ultimate
in modern day physical and mental challenges.
All
are multi-skilled, courageous and focused and most are keen to explore
the nature and cultures of the countries they race through. They believe
in pushing their own limits and those of their team mates. The very
nature of the sport demands that they are flexible, quick to pick up
and communicate new skills, adaptable to new situations and able to
make sound decisions under extreme pressure. Most have the skill to
alternate between being a dependable team member and a strong team leader.
Individual
athletes come to AR teams with different mental and physical skills,
backgrounds and personalities. World class teams are those that have
learned to maximise the individual strengths using effective teamwork
and strong leadership models. They set both individual and team goals
and push through difficulties using good communication and strategic
decision making skills. In AR, getting a team to the starting line can
be almost as challenging as achieving podium success.
The
parallels that can be drawn between successful leadership and teamwork
models within AR (or the expedition world) and within big corporations
are obvious. These models are increasingly being used in the corporate
setting as a method of building world class teams that can achieve success
against all odds.
Using
experiences from some of the most challenging situations and environments
on earth, Anna can bring a fresh perspective to winning strategies in
the corporate world.
Miscellaneous
Topics

At
play with friends in Anna’s other home, North of the Arctic
Circle in Scandinavia
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Other
subject areas Anna has recently covered in talks include:
- 'Is
AR a sport created by Salomon as a marketing tool or is it the
Formula 1 testing ground for kit in the Outdoor World?
- ‘Maximising
Sponsorship returns when working with Athletes’
- ‘Working
with sponsors to develop strong, ongoing partnerships.’
- The
BBC ‘SAS: Are you Tough Enough’ and ‘The Challenge’
Series: From both sides of the camera…
Talks
are always completely tailored to the audience and their wishes
and Anna is happy talking either at corporate conferences, dinner
or training programmes. |
Other
Options
Anna has also convened and facilitated a range of company courses, including
urban and wilderness challenges, BBC candidate selection courses, product
testing and management training courses.
Courses
can provide a practical demonstration of how maximising team efficiency
leads to success. Outdoor teamwork reminds people about what is really
important in life and promotes balance, rest, observation, patience,
adaptability and perseverance amongst a work force.
Such
events show positive commitment to employee healthcare and they enhance
motivation and co-operation within the work force. They are therefore
great corporate development, team building and motivational tools.
Courses
can also be designed purely for staff enjoyment or to give press an
unforgettable company experience!
Fees
are by negotiation, depending on the nature of the event, size of the
company, distance of travel involved and whether or not the client envisages
repeat business.
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Adventure
Racing and Climbing has taken Anna to all corners of the globe.
These pictures are from the AR World Championships in Switzerland
Alps, rock climbing in the Verdon and an acclimatisation climb
on the North Side of Everest. |
‘’Thanks
for a superb talk – just as fascinating and insightful as
Andy Kirkpatrick’s talk last year - the number of questions
generated showed how much you stimulated the audience, particularly
amazing considering that many of them were skeptical about the
relevance of adventure racing in the beginning! Your show was
the most reality I have seen in some while – frankly, much
more interesting both visually and in words than any TV reality
show I have seen. Thank you for tailoring it so much to our audience
- it was absolutely perfect for our event.’’
Mike Parsons on a talk delivered at a ‘Clothing for Extremes’
Conference attended by MD's and Product Designers from the UK
Outdoor Industry 2004 |
Read
a short article by Anna on Raid Gauloises, the longest race in the world.
To
arrange for Anna to give a lecture Contact
Heason Events
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